ART DIRECTOR, PRODUCT CREATIVE
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PromaxGames

PromaxGames Sponsor Titles

ART DIRECTION, DESIGN, animation, compositing

This project is really close to the whole Capacity team. We put everything into this one. 

We were asked by the wonderful folks at PromaxBDA to become a partner in their games summit. This included coming up with the logo design, style guide, and an opening animation for the event. 

We knew we wanted to do something in a stylized version in San Francisco, since the event was hosted there, so the initial frames were simple silhouettes with the shapes flying through. Once the rest of the team was able to jump in on the project Ellerey came up with the idea of having the video go through different genres of video games. This gave us a base for what each scene/sequence would be. 

Once we built out the city and had a structure for the edit we used are vast experience of playing games to add in ideas that felt like each genre. It was a really fun process. 

Our concept artist Alex Kintner has a lot of experience in Unreal and was able to teach the whole team how to use the engine pretty quickly.  He also did the concept art for all the characters and built out the structure for the city. 

This was the most fun I've ever had on a project. I feel super honored to have been a part of it.

Here's a process video we put together:

Produced @ Capacity

Creative Directors: Ellerey Gave, Benji Thiem
Concept Artist: Alex Kintner
Art Director: Blake Fawley
Character Modeling: Mitsuka Thiem
Animation: Kenny Lutz,  Blake Fawley, Mitsuka Thiem, Jonathan Larson, Melissa Oakley, Conor Scully, Benji Thiem, Ellerey Gave,   
Desgin: Ellerey Gave, Blake Fawley
VFX: Alex Kintner, Blake Fawley, Benji Thiem
Modeling: Kenny Lutz,  Blake Fawley, Mitsuka Thiem, Jonathan Larson, Melissa Oakley, Conor Scully, Benji Thiem, Alex Kintner, Daryl Uribe
Loot Box Model: Daryl Uribe
Music: Dave Hummel
Sound Design: ECHOLAB


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